9 Sustainable Brands & Products for Mothers & Babies That Are Crushing 2023

Here at Baby2Body, we’re dedicated to advocating for sustainable wellness products. We’ve done the research so you don’t have to! We have identified several standout brands that prioritize the health of their customers and the planet through their use of natural, non-toxic ingredients, eco-friendly packaging, and sustainable manufacturing practices.

Whether you're in search of baby products or wellness products for yourself, we have gathered a list of top-quality brands that go above and beyond to ensure the safety and well-being of their customers while also doing their part to protect the planet.

So if you're a conscious consumer looking for sustainable wellness brands and products for you and your little ones, keep reading to discover some of our top recommendations.

Sustainable wellness brands for mother & baby

#1: Wild Deodorant

Did you know that your microbiome is transferred to your baby through skin-to-skin contact? During pregnancy, you're probably looking for ways to keep your body’s natural microbiota (the bacteria unique to you and your body) as unaltered as possible. That's why we're making the switch to natural deodorant & we're recommending our community favorite, Wild. Read more about making the switch to natural deodorant here.

Wild is sustainable, natural, and delivered straight to your door. With 24 hour protection and a 100% effective formula, Wild's unique scents come in plastic-free compostable refills made from bamboo pulp with beautifully designed aluminum cases that will last a lifetime. 

#2: The Honest Company

The Honest Company offers a range of baby and wellness products made with natural and non-toxic ingredients. Their commitment to sustainability includes eco-friendly packaging and carbon-neutral shipping. Their baby product line includes diapers, wipes, and baby care items such as lotion and shampoo.

#3: Earth Mama Organics

Earth Mama Organics offers a variety of natural and organic baby and wellness products. Their products are free from harmful chemicals and are safe for both mothers and babies. They also use eco-friendly packaging and work towards zero-waste manufacturing. We’re loving their baby line which includes Diaper Balm, Organic Nose & Cheek Balm and Baby Lotion.

They also have an Organic Perineal Balm for Pregnancy and Postpartum.

#4: Burt’s Bees Baby

Burt’s Bees Baby offers a range of baby products made with natural and organic ingredients. Their products are free from harmful chemicals and are safe for your baby’s delicate skin. Additionally, they prioritize sustainability through their use of environmentally friendly materials in their products, such as organic cotton. Their baby line includes bath wash, shampoo, and lotion.

#5: Little Seed Farm

Little Seed Farm is a sustainable brand that offers natural and organic skincare products for both mothers and babies. Their products are free from harmful chemicals and are safe for your skin. They use sustainable and regenerative farming practices to create their products and prioritize zero-waste production. Their baby product line includes diaper balm, baby soap, and baby lotion.

#6: Klean Kanteen

Klean Kanteen offers stainless steel water bottles, tumblers, and food containers that are durable, reusable, and free from harmful chemicals. They have bottles for mama and for your little one.

Psst. Here’s exactly how much water you need in each trimester & the info you need about when your baby should start drinking water.

#7: H&M

We love H&M’s Maternity Sportsware line, and luckily H&M is working to combat the effects of fast fashion with its sustainability initiatives. The brand is actually aiming for 100% of its materials to be either recycled or sourced in a more sustainable way by 2030, and 30% recycled materials by 2025. That’s pretty powerful stuff. Check out their full pledge here.

#8: Weleda

Weleda has been growing plants organically and creating natural health and wellbeing products for over 100 years now. We’re loving their range made specifically for pregnancy and breastfeeding, as well as their baby skincare range.

Weleda is also committed to protecting and respecting our environment and its biodiversity, by treating and remunerating employees, partners, and communities fairly, and by building an ethical economy that creates, rather than diminishes, value.

#9: Living Proof

Good hair doesn’t have to cost the world. Living Proof is a haircare brand we’re loving, including dry shampoo and products for curly hair!

Living Proof has partnered with TerraCycle, to ensure you can recycle (for free) any Living Proof bottles in the US and Canada. The company has also committed to decreasing the use of virgin plastic by 50%, increasing the use of post-consumer recycled materials to at least 50%, and using 100% fully recyclable packaging by 2025.

There are many sustainable brands and wellness products available that are safe for both mothers and babies. By choosing products from these brands, you can prioritize your own health and the health of the planet at the same time. Whether you're looking for baby products, wellness products for yourself, or other sustainable brands, there are many options available.

What sustainable brands are you loving? Share them with us in the comments!

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